A Guide to Choosing the Right Camera Lens for the JobDigital interchangeable lens cameras are the preferred choice for shooting professional quality images. Five years ago and I would have used the term Digital Single Lens Reflex camera. But things have changed in the last few years or so. Mirrorless cameras have come on to the market in a big way and that has changed the perspective of camera buyers. Read more...
Getting to Know Your Camera LensThe optical piece of equipment that sits in front of your camera is the single most important piece of gear that you own. It’s actually more important than the one that it attaches to – the camera. Ask 10 professional photographers what to do with the extra bit of cash that you have, after buying a camera and a kit lens and 9 out of them would suggest you to get a better piece of glass. The tenth one will suggest you sell off the kit lens to get a better lens! Read more...
How to use the Panning mode in photographyPanning is the technique of going with the flow of a moving subject to make images. The movement of the camera should be at the same vector as the subject and at the same speed, while the exposures are clicked. Ideally, panning movements are used to shoot not one but a series of images and is a technique that is used in sports, wildlife and at times in everyday photography as well. Read more...
How to Grow Your Photography Business – Branding and Other TipsAs a budding entrepreneur looking to start your own photography business, you should give proper focus unto your branding activities. Business branding is a necessary exercise and something that you will have to pay full attention to because from here on your business logo and name will be everywhere. Read more...
How to Grow Your Photography Business – Five Marketing TipsOne of the things that photographers don’t pay attention to, when they are just starting out offering their products and services,is proper marketing. Of course they do market, but their focus of attention is not where it should be. As a photographer and an entrepreneur you need to channelize your attention in the right areas so that you can maximize the output. Sothat you can generate the maximum amount of money for yourself. Read more...
How to grow your photography business – standing outA lot of digital photographers make this cardinal mistake when they work on their portfolios. They try to accommodate anything and everything that they have been shooting into one single portfolio, be it a book or a website. Though I am not the one to put some sort of a creative shackle on you, I am going to make one remark though; and that is don’t do this. Read more...
A Review of Online Photo Printing OptionsOne of the things that photographers are guilty of and I am referring to both amateurs and enthusiasts is that they don’t print often. Back in the days of film, the only way photographers could ever see their work is if they carried the spools of film back to a film processing lab and had the film developed and printed. Then came digital and the old habit of shooting and making the distance to the development lab became no longer necessary. Images were only shot to be shared and promulgated over the internet or other electronic formats. Read more...
The Comparative Analysis of Outsourcing against Making Your Own PrintsThere are a number of reasons for which you may want to outsource printing your images to a lab or online printing service. It is relatively cheaper and also hassle-free to not print at home. To start off you wouldn’t need to maintain a printer. Photo printers can cost a lot of money and if your requirements isn’t large then it certainly does not make sense to invest in one. Read more...
How to Price Yourself as a PhotographerA question often asked by entry level protogs is how much to charge for their services. Many find it difficult to assess their own value, a major constraint in the path of a promising career. The problem is more often than not beginner professional photographers don’t know how much is an accurate estimation of the value that they bring on to the table. Read more...
How Would You Respond as a Photographer if You Are Asked to Work for Free?Often photographers are approached with a request to work for free. The request can come from anybody, a prospective client, a celebrity who you have been trying to work with, a relative who knows that you are a photographer and wants to use your skills for free because you are family! Regardless of who makes a request like this, or where, the question is how would you react to something like that?Would you say yes, gladly? Or would you say no? Or would carefully weigh the situations and then decide whether to say yes or no? I bet most of us would take the middle path. Read more...